#1. Themes For My Act2 Site Blogs v These for My Act3 Site
On my Act2 site at: merrifieldact2.com – there are 253 blogs which have the following themes:
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Finance. What are the dysfunctional financial-management assumptions and blind spots that plague many companies?
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Cost-to-serve (CTS) modeling to reveal the true profitability of both customers and products. Those who are only incented on margin dollars (ignoring CTS) will fight CTS insights. Their counter, data-free opinion: every (incented) customer and margin dollar is good and does not distract from better pursuit of most profitable customers. (See #6)
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Customer and product profitability Ranking Reports and the ensuing plays are covered in webinars 3-7 at merrifieldact.com/ecommerce-2023. By creatively focusing on the top/best and bottom/worst 5+ customers on these reports, huge profit improvements are possible.
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Field research to better discern next-level, service metrics for most net-profitable customers and customer niches: “nichonomics”. Distributors who do this kill those who don’t. For how-to’s on nichonomics, go to my youtube channel to watch (most narrowly) clips 14-30. Slide 14: CASE: What's our #1 Niche?
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High-Performance, Service Cultures to attract, engage, and focus talent needed to turn insights (from themes 1-4 above) into better service-value and profits.
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How to partner best and “gazelle” customers that will then grow your sales and profits faster than your industry. (Best summary at merrifieldact2.com/ecommerce-2023 in webinars 9 and 10.)
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Envisioning Omnichannel Cloud Commerce. Themes 1-6 provide the profits, agility, and confidence to change to win at digital commerce.
Themes for this Act3 site will be:
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Mastering the process of mastery.
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At the company level, are all employees black-belt+ at their present posts. Are they cross-trained (if appropriate) to be excellent at other posts? Cross-training insures perfect service execution when: others are absent; or, order surges need to be processed perfectly and shipped on time.
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At the personal level, the mastery process is first and best learned in teenage years through kinesthetic, hard-skills (sports, instruments, etc.) And, then for life, you can apply the mastery process to occupational and pro-social, soft skills. Are you, for example, a black-belt+: boss, friend, spouse, parent, mentors?
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To be an acclaimed professional, there is also the broader concept of being an Apprentice to best Mentors.
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How to get wiser faster.
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Wisdom has been lauded and pursued by philosophers and spiritual traditions since recorded time. Scientific studies have moved into this definition-and-achievement challenge over the past 40 years.
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Wisdom is vital for personal peace and happiness and for coaching any and all types of mentees.
I hope that this site’s content and contributions from others will help visitors grow their skills for a better life!