# Products

Description:
A bottom-line building video training system for distributors. 

Produced and presented by Bruce Merrifield. 

Underwritten and marketed by some current and future associations and buying groups. See the Reseller List for participants. (Note: If you purchase the video at the $995 price and one of our "marketing partners" should subsequently offer the video for less, then MCG will refund the difference in the $995 and our partner’s price.)



WHAT’S IN THIS "TRAINING KIT SYSTEM"



53 video modules averaging 12 minutes in length to allow - 2 viewings, study question answering and discussion questions all within a 50 minute, on-site training session. 

275 page "Implementation Guide" that will allow any trainee to become a trainer for most of the modules. 

40 Merrifield essays in the Guide for deeper understanding of module content. 



WHAT PROBLEMS(OPPORTUNITIES) WILL THIS PRODUCT HELP TO SOLVE



Engage employees to take on new responsibilities to earn new economic and motivational privileges that come with a high performance distribution culture. 

Help find the hidden achiever in most current employees. 

Attract, keep and motivate better quality personnel. 

Learn the assumptions behind and the how-to’s for customer centric strategies and tactics that will increase profitability, sales growth rate and gross margin $s per employee. 

Systematically and quickly reduce the overlapping problems of money losing small orders, customers and order processing errors. 

Define, measure, achieve, sell, get paid for and leverage basic service brilliance. 

Use tools and tactics for maintaining implementation momentum.



UNIQUE BENEFITS OF THIS TRAINING SYSTEM



Both short-term and long-term cost benefits are unrivaled. 

The cook-book, how-to productivity plays using distribution specific cases and terms in bite-size modules makes understanding and implementation challenges the easiest. 

Users can use modules selectively or in total depending upon their ambitions. 

The home page of www.merrifield.com has enormous amounts of information about the kit and the Implementation Guide that potential users can view before buying.


Title:
Understanding the Dynamics of Distribution

Description:
Over 5000 distribution firms from 70(+) distribution channels have bought this product because it educates all employees on the why's and how's of defining, measuring, selling, and getting paid for perfect service. It includes: three hours and twenty minutes of programming in color with graphics broken into nine segments averaging 22 minutes in length; a 171-page User's Guide and five 31-page workbooks. This educational delivery system is appropriate for all employees and is a good orientation tool for new employees. The investment is $395 for one full training package. Close out price of $99.00 per kit. Most of this material is covered in the High Performance Distribution Ideas for All video kit.

2 VHS Cassettes / 3 1/2 hours for $99.00


Title:
Trade Credit Tactics for Today's Economy

Description:
This educational product will help all managers and outside/inside salespeople become part of the trade credit solution. It can also be shared with customers who have their own trade credit problems. The educational video kit has three parts to it: 1) a two-hour videotape of a live presentation by Bruce Merrifield to a wholesale-distribution trade group; 2) a 27-page User's Guide for leading employees and some customers through the program; 3) a 29-page handout.

	Those firms who learn to manage trade credit in a preventative and strategic way will have enormous advantage in the cash-starved (world) economy.

1 VHS Cassette/2 hours

$195.00


Description:
As a distributor, how would you begin to sell a large-volume direct-buying account on buying from you at a higher price, but at a lower total economic cost than they already have? Answer: Have them watch this videotape and comment. This video is a twenty-five minute tape of the highest professional quality - color, graphics, two cameras, studio produced, etc. The tape is meant to be shown to the customer and all sales personnel as a means of educating them about "total procurement cost" and how to identify and negotiate a win-win, sole-vendor relationship. Included with the video are: 1). A two page overview; 2) A sixteen page User's Guide with homework questions and answers; discussion questions; etc. And 3) A seven page guide for helping the customer determine their total procurement costs. This educational tool is appropriate for: all employees; orienting new employees; and interested customers. It will deliver countless hours of educational value for a negligible investment.

1 VHS Cassette / 25 minutes for $65.00


Title:
Hiring, Training, Motivating, and Keeping the Best Employees

Description:
This title describes the number one operational challenge, and this tape series will give you the how-to solutions. It includes six hours of high quality, edited taping of Bruce Merrifield's live one-day seminar of the same title plus a 37 page handout. The seminar divides into four parts: l) "Direction, myths, and assumptions" about high performance workplaces. 2) How to create a high performance environment - which will attract, keep, and sustain the motivation of "achievers". 3) A 7-step system for hiring best employees. And 4) on-going maintenance issues for the high performance workplace. 

6 Cassettes / 6 hours for $95.00


